RESULTS - WHAT LEADERS SAY
Voice of the buyer
Voice of the leader
See how buyers and leaders describe the same relationship from different angles. These examples show where alignment exists, where it breaks down, and what stronger Buyer Equity sounds like in practice.
WHAT LEADERS SAY
Becoming a Trusted Advisor
"Tom, Great Job yesterday. Your presentation at the Leadership Summit was excellent. I know with your help TSYS will reach its goal to become a "Trusted Advisor" to all our clients. Your emphasis on "savvy" has to be taken seriously by all. Again Thanks. Ryland"
- Ryland Harrelson, Chief HR Officer, TSYS
"What impressed us was the precision. Not 'your relationships are at risk.' But 'these specific buyers in these five accounts, and here's why."
- CRO, Enterprise SaaS Company
Buyer-level Specificity
The NPS-to-Growth Gap
"We had strong NPS scores and flat growth. The buyer equity data showed us exactly why; the buyers who control the budget aren't the same ones who fill out satisfaction surveys."
- CEO, Global Professional Services Firm
Assessment Design
"The completion rate surprised us. Buyers engaged with the assessment because it was clearly about understanding them, not extracting data from them."
- Head of Client Insights, Commercial Insurance
Account Review Quality
"Before Encompass-CX, our account reviews were status updates. Now they're risk reviews with data behind them."
- VP Client Success, Distribution Company
Speed to Activation
"The AM received the coaching brief and the buyer received a personalized follow-up the same day. That's the loop closing in real time."
- Director of CX Strategy, Professional Services
Coaching with Data
"The perception gap report was uncomfortable for some of our AMs. That's the point. You can't close a gap you don't know exists."
- VP Strategic Accounts, Financial Services Company
