RELATIONSHIP RISK
See Relationship Risk Before Revenue Slips
Most teams discover risk at renewal or lost quotes.
By then pricing power is gone and expansion is off the table.
RELATIONSHIP INTELLIGENCE, REBUILT AT THE BUYER LEVEL
Software that shows where buyer relationships put revenue at risk
Encompass-CX maps relationship strength buyer by buyer, so leaders can see hidden risk inside strategic accounts, spot where averages mask exposure, and know where to act first.
See risk earlier
Expose what averages hide
Know where to act first
What stronger buyer relationships can drive
3X
Cross-Sell
14%
Price Premium
9X
First Call Last Look
6%
Less Work
THE HIDDEN COST
Commoditized?
If you cannot prove differentiated value at the buyer level, you will be priced like everyone else
73%
of Our Lost Clients
were 'Satisfied' or Very Satisfied'
We never saw it coming.
CX Leader, Insurance Co.
When relationship health is unclear, clients default to “you’re fine.”
And “fine” is negotiated like a commodity.
THE ECONOMIC IMPACT
"Fine" relationships keep you in the pack.
Trusted Advisor relationships drive growth.
In B2B markets buyers do not reward incremental differences.
They reward relationships that are noticeably better.
"Fine" Transactional Relationships
-
Flat retention
-
Constrained share of spending
-
Constant price pressure
-
Re-bid every deal
Trusted Advisor Relationships
-
2X retention
-
3.5X share of spending
-
+14% price premium
-
9X first call & last look
-
-6% cost to serve
Actual results Encompass-CX clients
What this means: Identify risk earlier | Win more of the right expansion | Hold pricing | Reduce avoidable drag
THE OPERATING MODEL
Measurement doesn't drive growth. Action does.
Buyer Equity is the strength of the position you have earned with each buyer. Encompass-CX turns buyer-level relationship intelligence into clear action, guided coaching, and measurable behavior change across your most important accounts.
Identify Who
See which buyers are at risk, and which are ready to expand
Understand Why
See why each buyer views you as a strategic partner, a transactional vendor, or something in between.
Decide What
Turn buyer feedback into clear, buyer-specific actions that improve retention and growth.
Coach How
Give managers AI-guided coaching based on real buyer feedback and team blind spots.
What this changes:
-
Identify risk before renewal
-
Move accounts from "fine" to Trusted Advisor
-
Align teams around real buyer signals
-
Drive retention, expansion, and pricing power
THE PROOF
Trusted by Strategic Account Teams Worldwide
Used by teams where one account can move revenue materially.
“Encompass-CX showed us who was actually loyal.
In the first year, we grew from $16 million to $28 million in revenue, and one strategic client grew 4X.
That clarity changed everything."
Tim Barrett, COO, Barrett Distribution Centers
As Featured in Inc. Magazine
AT SCALE
Encompass-CX by the Numbers
Built to operate at scale across complex, multi-buyer client relationships.
1 million+
10,000+
2
Strategic Account
Team Users
Buyer-level signals used to predict retention, expansion, and pricing power
International
Patents
This scale enables earlier risk detection, clearer alignment, and guided action.
DEPLOYMENT
Designed to layer into your existing tech stack
Encompass-CX connects to your CRM and internal systems, enriching them with relationship intelligence. No change management required. No disruption to how teams work.
“Encompass-CX helped us expand our focus beyond measurement to insights that actually drive change across the organization.”
Brad Rinklin, CMO, EZE Software Group
READY TO LEARN MORE?
Start with the page built for your role
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Revenue
Leaders
See hidden retention
& expansion risk
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Client Health & CX Leaders
Translate feedback
into guided action
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Strategic
Account Leaders
Turn account coverage
into buyer-level action
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Private Equity
& Investors
See where portfolio revenue is more fragile than it looks
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Growing
Companies
Spot client risk early,
before it gets expensive
